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Posts Tagged mlm lies

Glimpses of Network Marketing Truth

Jul 17

Posted by Wayne Woodworth in Network Marketing | No Comments

If you have been approached about network marketing business opportunities very much, then you have heard a lot of the so-called “lies” of network marketing.  It’s easy, it isn’t selling, the products sell themselves, and so on.

I was at an in-home meeting at my upline’s house recently to listen to the top earner in my company speak about how he got started.  I’m not a big fan of in-home meetings but I’m happy to go when there will be someone that I’d like to hear speak.  Needless to say, they were surprised to see me.

Dave has been with this network marketing company for 18 or 19 years and has been with other companies before that, so he has a lot of experience with network marketing.  He has made about 40 million dollars in that time with our company, so he’s worth listening to.  Here’s what I was able to pick out from what he said.

The first thing he did was acknowledge that we do sell product and our opportunity.  It isn’t sharing and the product doesn’t sell itself.  It’s rare that you hear traditional network marketers admit that we are salespeople.  A soft sell works better than a hard sell long term.

He sells the product by demonstrating it on people.  In out meeting last night he had a hand-full of people come to the front and used a couple of our magnetic products on them to show the benefits they offer.  He also shared stories of other times that he demonstrated the product with amazing results. As you probably already know, stories sell.  He had some really good stories about using the product on people.

The last thing that really stood out to me was that you want to pick a company that has unique products with enough of a margin so that you can make some money.  In other words you don’t want to sell products or services that your customer can pick up at a store just down the road.  With products that are  common, the margin has to be very small for them to be competitive, which means you have to sell a lot more to make money.  When you get into having to sell a lot of volume it will be very difficult to compete with an actual store.

I thought the evening was well worth my time and I was glad to get some good information.  I hope it helps you in your marketing efforts.

Wayne Woodworth
You can’t find my products at Walmart

PS.  You can find out more about network marketing lies in this free ebook.

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MLM Lies From Your Upline

Jun 8

Posted by Wayne Woodworth in Network Marketing | 1 Comment

I have been to a few network marketing events lately and I am just amazed at some of the lies, deceptions, and bad ideas that still get passed around.  I guess you can’t really blame people for them because they’ve probably been around as long as network marketing.  I thought I would mention a few of them.

The first one I fell for originally: “it isn’t selling, it’s sharing“.  The bottom line is that if you have a financial stake in the sale of the product, it is selling.  You can feel very passionate about your product and feel that you have to tell everyone about it, and I hope you do feel that passion.  If you can channel that passion into finding the right prospects and convincing them to hand over their money for your product, then you will succeed.  That last bit about handing over their money for the product makes it selling.

Another closely related one is that the product will sell itself.  I have set up a booth at several events and not once has any of my products ever sold itself to anybody.  My company’s products are different than the normal fare so a lot of time people get curious and come over to see.  Once they are in, the product just sits there.  I have to get involved to find out what the prospect might be interested in, maybe demo the product, then close the deal.  Selling involves building a relationship between two people.  Ultimately they don’t care about the product.

That last thing I want to mention is the idea of building a list of friends and family to hit up about your opportunity.  Has this ever worked for anybody?  I did this when I started and those friends don’t take my calls anymore or call me back.  If you have a friend that is looking for a business opportunity then by all means, go tell them about what you found.  In most cases though, your friends are quite content slaving at their current job and barely getting by on their small paycheck.  That might change once you’ve made it big, but probably not.  Focus on finding people who have experience with network marketing and are looking for a new opportunity.  You can also look at business people who may be looking into expanding into something else.  Stick with people who already have a business mindset.  They are your best bet.

If you are interested in learning more about the lies that sponsors feed to new recruits then check out this FREE EBOOK I found.

Wayne Woodworth
Let’s skip the lies and build a real business

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