Network marketing and affiliate marketing online

Posts Tagged internet marketing

Internet Based Network Marketing Success

Aug 27

Posted by Wayne Woodworth in Network Marketing | No Comments

Your success in network marketing is based on how well you can provide service to your customers, prospects, and downline. This is especially true when building a network marketing business online because you will have trouble even finding prospects unless you are offering value.

There are many ways to build a network marketing business online. Connecting on the social sites, pay-per-click (PPC), search engine optimization (SEO), and article marketing are all methods that can lead to success in internet network marketing. What ever method you choose though, you will probably want a blog as your hub, and that is what I use. All of the other methods you may use to build your business can be used to syndicate your content and drive traffic to your blog.

The key to make a blog work and get repeat visits from your readers is to freely provide the valuable content that your readers are looking for. In other words, don’t just blog about how great your product or you MLM company is. If your blog is about network marketing, then you could offer tips and suggestions about how to build a successful network marketing business, regardless of what company they may be with. If your company sells nutritional supplements then you could blog about the what to look for in nutritional supplements or the benefits in taking nutritional supplements.

The idea is that if you focus on providing service then the rest will take care of itself. By providing service to your readers you are also establishing your own value with your readers. When that happens, your readers are more likely to follow you and some will become customers and / or join your business. When that happens, continue to provide service. Help them build their success and yours will naturally follow.

Always provide service first.

I hope you found this valuable. Please share a time when you achieved some form of success by being of service to someone else. I would also appreciate it if you would share this with your followers on the social networks.

Wayne Woodworth

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How to Sell Nikken

Jul 30

Posted by Wayne Woodworth in Network Marketing | No Comments

I have had a few people searching my site for information about how to sell Nikken products and asking if they can sell Nikken on the Internet.

Many people think that they can’t sell MLM products online and that may be true depending on the particular MLM company. Nikken does allow Internet Marketing within certain strict limits. I have been selling Nikken products online for about 2 years and it accounts for nearly all of my product sales.

How to Sell Nikken Online

There are rules to selling Nikken products online and they are intended to protect both Nikken and the distributor from any complaints from regulatory agencies.

  • Any pictures of Nikken products have to be hosted by Nikken
  • Any orders for Nikken products have to go through the Nikken.com website
  • You can’t have any of your own descriptions of the product
  • NO MEDICAL CLAIMS

That’s pretty much it. I know, it what’s left, right? There is actually enough room left to be able to sell Nikken on the Internet. As I said, I have been doing it for about 2 years. The HTML “img” tag gives you the ability to display images hosted at another location and Nikken has images for all of their products, so their really is no need to have your own. As for all orders going through Nikken, that is a huge convenience for anyone wanting to sell product online. Secure shopping carts and an online payment processor are headaches. Thank Nikken for taking care of that for you.

That leaves how to sell product without giving much of a description about it. Instead of talking about the product, talk about the technology. People need to know about magnets, what they are and what they can do, and you can do that without talking about the product. The same thing goes for the importance of good nutrition and quality sleep. If you sell your customer on the benefits of magnets in general then they will click on the image of a magnetic product to get a specific description. You can see how I’m doing it at my product site, www.getmywellness.com. And remember, whenever you are talking about a health-related product from an MLM company, Nikken or otherwise, never make medical claims.

Where to Sell Nikken Online

As I already said, all orders for Nikken products have to go through the Nikken website. The rules out distributors selling products on sites like Ebay or Craigslist, and I have heard about Nikken contacting people when they find out. Of course, you will find Nikken products on those sites but they probably won’t be listed by distributors, so you can’t go to Nikken if there is a problem.

The best way to sell Nikken products for normal people is to have a blog. You can talk about the benefits of the technology and display the pictures of the product from Nikken. Nikken has also made some of their professionally done videos available on YouTube and they are easy to embed in a blog post. That is what I recommend and teach to anyone who joins my team and wants to do this online.

One final thing. My experience is that Nikken will work with you. They understand that the Internet is a great way to get the word out about the products. My site wasn’t always compliant and the first letter that I received from them sounded a little scary. When I called them though, the were friendly and told me exactly what I needed to do to be compliant and they gave me the time to get the changes made. Everyone I have talked to with Nikken has been helpful.

If you found the helpful or have any comments, please share them in a comment below. I would love to hear what you have to say. Also, please share this with your followers on the social networks.

Wayne Woodworth

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Mike Klingler Understands Internet Marketing

May 14

Posted by Wayne Woodworth in Uncategorized | No Comments

Mike Klingler hosted an amazing webinar last month about how to create a marketing funnel for people involved in Internet Marketing. He is one of the very few people I have seen involved in Internet Marketing who understands both the importance of a marketing funnel and how to put one together to so that it actually generates income.

If you are marketing a business online, whether it is a traditional, affiliate, or MLM business, then  you really need to check out his Market Funnel Mastery course that he is teach over the next several months. He has extended his special offer of giving it away to people who join Renegade Professional for the next few days. If you are just getting started with online marketing or need some help to get it going, you will find the training in Renegade Professional very helpful.

I’ve studied Loral Langemeier’s books and courses for a while and attended some of her live seminars. One of the big points that she teaches is the need for a marketing funnel, or a sales funnel, depending on what you want to call it. Either way, the idea is to interest your prospect with a free or low-cost item to get them into the funnel. Then, through building a trusting relationship with them, you can upsell them to your more expensive products and services. Loral teaches that if you don’t have a sales funnel then you don’t really have a business. This is especially true for Internet Marketers and Mike Klingler gets it. He’s been working this model for a few years now, so this isn’t just some textbook teaching, this is his real life experience.

If you know who Diyana (Didi) Alcheva is, she says this training will shave two years off your learning curve and significantly speed up your business success. Mike Klingler himself calls this training “epic” and that it is the best, most significant training that he has ever put together, and it’s free.

Get it before it’s too late! I’m glad I did.

Wayne Woodworth

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Internet Marketing Information Overload

Apr 1

Posted by Wayne Woodworth in Uncategorized | No Comments

For anyone involved in internet marketing and following the lists of more than a couple of the “gurus” out there, you know there is more going on than you could possibly keep up with. Mike Dillard has picked up the ball and is offering a subscription service to help all of us stay on top of what’s working now.

The sales letter is here, and I’m by-passing the opt-in form that you would normally have to jump through to get there. Mike is closing the door on this opportunity sometime on Friday (that’s tomorrow).  Check it out, I did.

Wayne Woodworth
Internet Network Marketer

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Niche Marketing

Mar 28

Posted by Wayne Woodworth in Network Marketing | No Comments

All of the internet marketing experts I have read lately are talking about niche marketing, that to be successful you have to focus on a niche. The same thing really goes for face-to-face marketing too, so this all applies whether you are internet-based or not.

Niche market is defined on Wikipedia as “the subset of the market on which a specific product is focusing” and is usually used to refer to something other than the mainstream market. Niche marketing just means that you have a specific target market and offer products that meet their needs. The benefits to working in a niche market is that you have one set of needs that you need to learn about, so you can quickly become an expert at understanding those needs and satisfying them. Once you’ve done that, you are a recognized name in that area.

Since this blog is mostly about network marketing and I’m with Nikken, I’m going use Nikken as an example of how network marketers can use niche marketing. Since you are probably not with Nikken, just follow along and see how you can apply it to your business.

Nikken is a wellness company that offers a wide variety of products that cover a wide variety of needs. This gives a new distributor a lot of options to choose from when picking a niche.  I’m a massage therapist, so I’m interested in pain relief and relaxation. It just so happens that Nikken has massage tools in their magnetic line, so I decide to build my first niche there and focus on telling people who want an alternative from drugs about magnets for relief from discomfort. Now I know where to focus my marketing.

New distributors also gain in that they only have a handful of products to learn about, instead of the whole catalog. Once they are established in that niche then they can pick another niche to build. For me, that’s water filtration then sleep. I don’t put a lot of attention on learning the rest of the products.

Like I said before, this doesn’t just apply to Nikken. There are a lot of companies out there that offer a wide variety of products. Shaklee is one that I am somewhat familiar with. For teams that still do the hotel meetings, this approach gives them experts who can present different aspects of different products with real authority.

So, is this something that you can use with your business?

Wayne Woodworth
Niche Network Marketer

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Building Your MLM Through Education

Jul 6

Posted by Wayne Woodworth in Network Marketing | 1 Comment

The best way to attract prospects to your MLM is through education.  What is it about your product or business opportunity that really stands out, and why is that important?  That is what you have to educate your prospects on.

You’ve heard before that people don’t want to buy your product.  They do want to learn everything they can about whatever issue they have and then be offered a solution.  You want to become an expert on whatever issues your customers have so that you become the go to person for answers.  You can do that by answering posts in forums and by promoting free reports or ebooks that you offer on your website.  These things all contain links back to your website and your product so that your prospects can easily find your solution once they have been properly educated.

The important thing to remember here is that you are educating your prospect with good information.  Don’t spam them.  If you fill up a forum with ads for your product you will alienate your audience and possibly get banned from the forum.  Focus on the technologies without references to specific companies.  If you keep this in mind you will be able to build up a steady stream of good leads.

Wayne Woodworth
Building a team of experts

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Getting Noticed in Internet Marketing Through Blogging

May 28

Posted by Wayne Woodworth in Network Marketing | 1 Comment

Your goal when marketing is to get noticed. In Internet Marketing you want to get noticed by the search engines to increase your chances of being noticed by more real people. One key that the search engines look for when ranking your website is your quantity of quality content and an easy way to increase the amount of content you have on your site is through blogging.

Every post you create on your blog adds another page to your site. When you tailor each of your blog posts to a specific keyword related to a particular aspect of your business you will build up a significant resource about your business that will attract a lot of visitors over a short period of time.

It is easy to get started with blogging. Google allows you to create a free blog at www.blogger.com and WordPress’s free blogs are at www.wordpress.com. With a little more effort and a place to put it you can host your own blog at your own domain. I have four blogs under my own domains hosted by HostMonster using WordPress’s free software and have been very happy.

Wayne Woodworth
Blogging on Network Marketing

www.diversifymyincome.com
www.buildyourwellness.com/blog
www.getmywellness.com/blog

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Using Scarcity to Market a Home-Based Business

May 6

Posted by Wayne Woodworth in Network Marketing | 1 Comment

Have you ever wondered how you can use scarcity to market your home-based business without lying?

You’ve probably seen offers where, if you act this month, you can join for a special low price. You go back in a month and see the same offer. And even after six months the only thing that has changed is the deadline. You begin to see that the scarcity they are trying to create isn’t real. It seems more like a cheap marketing ploy because there really is no scarcity. You also see it with TV commercials where the first 100 people to call will receive this special price. You know that everybody gets that price.

Scarcity, when it is real, can be a very effective marketing tool.  Nobody wants to miss out on something good.  So how do you create true scarcity to market your home-based business ? One way in network marketing is to figure out how many new people you can properly support in a week. For example, I still have a full time job and 2 small children at home, so I feel that I can only help 2 or 3 new people get started in a week. To use scarcity in my marketing I can say that I only have 2 places open for people to join my team this week. If more than 2 people respond I can tell them that they can join, but they will have to wait until next week before I have time free to work with them. Now you have a waiting list, which adds to the feeling of scarcity.

That’s just one way you can use scarcity and I will write about some more soon. In the meantime, how do you create scarcity in your business?

Wayne Woodworth
Internet Network Marketer
Scarce Resource

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Key to Success in a Home Based Business

May 4

Posted by Wayne Woodworth in Network Marketing | 6 Comments

The key to success in a home based business is attitude.

The most important thing you can do to grow your business during tough economic times is to keep a positive attitude. If you believe in a recession and act like you are in a recession then you will probably experience a recession. People who are thinking thoughts of recession cut back on a lot of their marketing and sales efforts. If they are not out marketing then they are not getting new customers, not making new sales, and therefore not making money. So of course they begin to experience a recession. On the other hand, if you act like the economy is great and you keep after the marketing and sales then you will experience a great economy. Have the attitude that business is great, that the cup is half full. Be happy and enthusiastic when talking to your prospects and you will give your prospects the impression that you are successful.

Your attitude tells your prospects and customers how successful you are.

Wayne Woodworth
Recession-proof Network Marketer
The cup isn’t half full, it’s overflowing

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Prospecting for Your Network Marketing Business

May 1

Posted by Wayne Woodworth in Network Marketing | No Comments

Do you have difficulty prospecting for you network marketing business? You’re not alone. I did too and so do many people. For a lot of people, talking to others about their business means stepping way outside their comfort zone. In the world of internet marketing, stepping outside your comfort zone might mean starting a blog, writing articles, and creating videos and podcasts.

Growing a network marketing business, like any other business, will often require you to step outside your comfort zone. In a “regular” business you may have to give a presentation to a group of investors or address your employees about the state of the business. A network marketing business is the same. Your investors are your prospects that you want to join your team and become business partners. Your employees are the people who have already joined your team. Either way, you need to become a leader, and that means getting outside your comfort zone.

You can make it easier on yourself. Know your presentation inside and out. You’ve heard it before, practice your presentation in front of a mirror. Once you have the presentation nailed you can work on building up to a large audience. Rehearse your presentation in front of your immediate family then before a larger group of your friends. Doing this serves
two purposes. One, being in front of an audience will get easier, and two, you’re presentation becomes second nature.

If you are prospecting for your network marketing business online you go through a similar process. Proof read your content yourself then ask for feedback from your family and friends. Tweak it with some of the feedback that you received then post it out there for the world to see. Every time you do a new presentation, live or on the Internet, it will get easier and you will get better at doing it. The trick is to do it that first time and keep going no matter what happens.

Wayne Woodworth
Prospecting for my network marketing team

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