Internet Marketing

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Posts Tagged internet marketing

Building Your MLM Through Education

Jul 6

Posted by Wayne Woodworth in Network Marketing

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The best way to attract prospects to your MLM is through education.  What is it about your product or business opportunity that really stands out, and why is that important?  That is what you have to educate your prospects on.

You’ve heard before that people don’t want to buy your product.  They do want to learn everything they can about whatever issue they have and then be offered a solution.  You want to become an expert on whatever issues your customers have so that you become the go to person for answers.  You can do that by answering posts in forums and by promoting free reports or ebooks that you offer on your website.  These things all contain links back to your website and your product so that your prospects can easily find your solution once they have been properly educated.

The important thing to remember here is that you are educating your prospect with good information.  Don’t spam them.  If you fill up a forum with ads for your product you will alienate your audience and possibly get banned from the forum.  Focus on the technologies without references to specific companies.  If you keep this in mind you will be able to build up a steady stream of good leads.

Wayne Woodworth
Building a team of experts

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Getting Noticed in Internet Marketing Through Blogging

May 28

Posted by Wayne Woodworth in Network Marketing

Your goal when marketing is to get noticed. In Internet Marketing you want to get noticed by the search engines to increase your chances of being noticed by more real people. One key that the search engines look for when ranking your website is your quantity of quality content and an easy way to increase the amount of content you have on your site is through blogging.

Every post you create on your blog adds another page to your site. When you tailor each of your blog posts to a specific keyword related to a particular aspect of your business you will build up a significant resource about your business that will attract a lot of visitors over a short period of time.

It is easy to get started with blogging. Google allows you to create a free blog at www.blogger.com and Wordpress’s free blogs are at www.wordpress.com. With a little more effort and a place to put it you can host your own blog at your own domain. I have four blogs under my own domains hosted by HostMonster using Wordpress’s free software and have been very happy.

Wayne Woodworth
Blogging on Network Marketing

www.diversifymyincome.com
www.buildyourwellness.com/blog
www.getmywellness.com/blog

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Using Scarcity to Market a Home-Based Business

May 6

Posted by Wayne Woodworth in Network Marketing

Have you ever wondered how you can use scarcity to market your home-based business without lying?

You’ve probably seen offers where, if you act this month, you can join for a special low price. You go back in a month and see the same offer. And even after six months the only thing that has changed is the deadline. You begin to see that the scarcity they are trying to create isn’t real. It seems more like a cheap marketing ploy because there really is no scarcity. You also see it with TV commercials where the first 100 people to call will receive this special price. You know that everybody gets that price.

Scarcity, when it is real, can be a very effective marketing tool.  Nobody wants to miss out on something good.  So how do you create true scarcity to market your home-based business ? One way in network marketing is to figure out how many new people you can properly support in a week. For example, I still have a full time job and 2 small children at home, so I feel that I can only help 2 or 3 new people get started in a week. To use scarcity in my marketing I can say that I only have 2 places open for people to join my team this week. If more than 2 people respond I can tell them that they can join, but they will have to wait until next week before I have time free to work with them. Now you have a waiting list, which adds to the feeling of scarcity.

That’s just one way you can use scarcity and I will write about some more soon. In the meantime, how do you create scarcity in your business?

Wayne Woodworth
Internet Network Marketer
Scarce Resource

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Key to Success in a Home Based Business

May 4

Posted by Wayne Woodworth in Network Marketing

The key to success in a home based business is attitude.

The most important thing you can do to grow your business during tough economic times is to keep a positive attitude. If you believe in a recession and act like you are in a recession then you will probably experience a recession. People who are thinking thoughts of recession cut back on a lot of their marketing and sales efforts. If they are not out marketing then they are not getting new customers, not making new sales, and therefore not making money. So of course they begin to experience a recession. On the other hand, if you act like the economy is great and you keep after the marketing and sales then you will experience a great economy. Have the attitude that business is great, that the cup is half full. Be happy and enthusiastic when talking to your prospects and you will give your prospects the impression that you are successful.

Your attitude tells your prospects and customers how successful you are.

Wayne Woodworth
Recession-proof Network Marketer
The cup isn’t half full, it’s overflowing

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Prospecting for Your Network Marketing Business

May 1

Posted by Wayne Woodworth in Network Marketing

Do you have difficulty prospecting for you network marketing business? You’re not alone. I did too and so do many people. For a lot of people, talking to others about their business means stepping way outside their comfort zone. In the world of internet marketing, stepping outside your comfort zone might mean starting a blog, writing articles, and creating videos and podcasts.

Growing a network marketing business, like any other business, will often require you to step outside your comfort zone. In a “regular” business you may have to give a presentation to a group of investors or address your employees about the state of the business. A network marketing business is the same. Your investors are your prospects that you want to join your team and become business partners. Your employees are the people who have already joined your team. Either way, you need to become a leader, and that means getting outside your comfort zone.

You can make it easier on yourself. Know your presentation inside and out. You’ve heard it before, practice your presentation in front of a mirror. Once you have the presentation nailed you can work on building up to a large audience. Rehearse your presentation in front of your immediate family then before a larger group of your friends. Doing this serves
two purposes. One, being in front of an audience will get easier, and two, you’re presentation becomes second nature.

If you are prospecting for your network marketing business online you go through a similar process. Proof read your content yourself then ask for feedback from your family and friends. Tweak it with some of the feedback that you received then post it out there for the world to see. Every time you do a new presentation, live or on the Internet, it will get easier and you will get better at doing it. The trick is to do it that first time and keep going no matter what happens.

Wayne Woodworth
Prospecting for my network marketing team

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