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Posts Tagged Business Opportunities

Tired of the Pre-Launch Nonsense

Sep 1

Posted by Wayne Woodworth in Network Marketing | No Comments

Have you seen all this stuff in your email and on Twitter about all of the new MLM companies in pre-launch? The Trump Network, Evolv, and YOUnique Wealth are three of them that I know a little bit about. Pre-launch means that these companies haven’t officially launched yet, so they are untried business opportunities with untried products.

This all makes me so glad that I’m with a time-tested company like Nikken that has been around for 35 years. When I started my business 3 years ago I knew that I was promoting a product with an established track record of helping people get real benefits.

Most of the new business opportunities that I have heard about in the past 6 months or so are selling new nutritional products, and they all say that they are going to revolutionize wellness. The reality is that some of them will stick and others won’t. The biggest challenge that these companies will face is that there are so many other nutrition-based network marketing companies already here, and more entering the game all the time. Nikken has an organic, wholefood-based nutritional line that I think is excellent. I don’t put a lot of effort in marketing it though because the nutrition market is so flooded with other products, and it isn’t what makes Nikken stand out anyway.

If you are looking to start a new business, you will have more success with a company with something unique, something that stands out from the crowd. Don’t get me wrong, I like nutritional supplements and I think they are absolutely critical, especially with all of the noise going on about the various flu strains running about. No matter what they say about it being new and revolutionary, a new nutritional drink is still a nutritional drink.

If you want a business that has withstood the test of time and does stand out from the crowd, take a look at Nikken. There isn’t another company like them.

Wayne Woodworth

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Glimpses of Network Marketing Truth

Jul 17

Posted by Wayne Woodworth in Network Marketing | No Comments

If you have been approached about network marketing business opportunities very much, then you have heard a lot of the so-called “lies” of network marketing.  It’s easy, it isn’t selling, the products sell themselves, and so on.

I was at an in-home meeting at my upline’s house recently to listen to the top earner in my company speak about how he got started.  I’m not a big fan of in-home meetings but I’m happy to go when there will be someone that I’d like to hear speak.  Needless to say, they were surprised to see me.

Dave has been with this network marketing company for 18 or 19 years and has been with other companies before that, so he has a lot of experience with network marketing.  He has made about 40 million dollars in that time with our company, so he’s worth listening to.  Here’s what I was able to pick out from what he said.

The first thing he did was acknowledge that we do sell product and our opportunity.  It isn’t sharing and the product doesn’t sell itself.  It’s rare that you hear traditional network marketers admit that we are salespeople.  A soft sell works better than a hard sell long term.

He sells the product by demonstrating it on people.  In out meeting last night he had a hand-full of people come to the front and used a couple of our magnetic products on them to show the benefits they offer.  He also shared stories of other times that he demonstrated the product with amazing results. As you probably already know, stories sell.  He had some really good stories about using the product on people.

The last thing that really stood out to me was that you want to pick a company that has unique products with enough of a margin so that you can make some money.  In other words you don’t want to sell products or services that your customer can pick up at a store just down the road.  With products that are  common, the margin has to be very small for them to be competitive, which means you have to sell a lot more to make money.  When you get into having to sell a lot of volume it will be very difficult to compete with an actual store.

I thought the evening was well worth my time and I was glad to get some good information.  I hope it helps you in your marketing efforts.

Wayne Woodworth
You can’t find my products at Walmart

PS.  You can find out more about network marketing lies in this free ebook.

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