Network marketing and affiliate marketing online

Archive for August, 2010

Internet Based Network Marketing Success

Aug 27

Posted by Wayne Woodworth in Network Marketing | No Comments

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Your success in network marketing is based on how well you can provide service to your customers, prospects, and downline. This is especially true when building a network marketing business online because you will have trouble even finding prospects unless you are offering value.

There are many ways to build a network marketing business online. Connecting on the social sites, pay-per-click (PPC), search engine optimization (SEO), and article marketing are all methods that can lead to success in internet network marketing. What ever method you choose though, you will probably want a blog as your hub, and that is what I use. All of the other methods you may use to build your business can be used to syndicate your content and drive traffic to your blog.

The key to make a blog work and get repeat visits from your readers is to freely provide the valuable content that your readers are looking for. In other words, don’t just blog about how great your product or you MLM company is. If your blog is about network marketing, then you could offer tips and suggestions about how to build a successful network marketing business, regardless of what company they may be with. If your company sells nutritional supplements then you could blog about the what to look for in nutritional supplements or the benefits in taking nutritional supplements.

The idea is that if you focus on providing service then the rest will take care of itself. By providing service to your readers you are also establishing your own value with your readers. When that happens, your readers are more likely to follow you and some will become customers and / or join your business. When that happens, continue to provide service. Help them build their success and yours will naturally follow.

Always provide service first.

I hope you found this valuable. Please share a time when you achieved some form of success by being of service to someone else. I would also appreciate it if you would share this with your followers on the social networks.

Wayne Woodworth

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Do You Really Know Your Network Marketing Prospect?

Aug 18

Posted by Wayne Woodworth in Network Marketing | No Comments

Most people in network marketing don’t really know who their prospect is. That really isn’t a surprise because we’re all taught the 3 Foot Rule by the network marketing companies and our upline leaders. If you think everybody is your prospect then you’re in for a lot of disappointment because most people are not interested in building a home-based business.

Tailor Your Network Marketing Message

To really be successful in your network marketing prospecting, you need to tailor your message to the right people, and you need to know who those right people are to be able to do that. So, who is your ideal prospect? Is it stay-at-home-moms or dads? A good place to start is with other people who are like you. For example, if you have medical training then your idea prospects could be other people with medical training. You already know who to communicate with other people who are like you. You speak the same language and probably have a lot of other things in common.

For me, stay-at-home-moms and dads could be a good choice because I am a stay-at-home-dad thanks to my network marketing business. I am also a massage therapist so other massage therapists and maybe chiropractors and other body workers and energy healers would be good choices too. The thing about these different groups of people is that I need to use different words and ideas when I communicate to them.

To tell other massage therapists and body workers about my network marketing opportunity I would talk about the product and how having a product like this would help them in their current business. It just so happens the the MLM company I am with does have a few items in their product lines that make great massage tools.

When I am talking to stay-at-home-moms and dads then I would put my focus more on how this network marketing business lets them have more time with their kids. I could also focus on how the product can help their kids stay healthy if that is the type if product that the company sells.

As you can see, I use a completely different message for the 2 groups of people. You need to know who your audience is so that you can customize your message to them as well. Don’t try to get everybody in the world onto your team. Just get the people that you know how to talk to.

So, who are your ideal prospects? Who are the people that you know how to communicate the benefits of your network marketing opportunity to? Share you ideas in a comment below then share this message with your followers on the social networks using the buttons below.

Wayne Woodworth

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A Day in the Life of a Network Marketer

Aug 15

Posted by Wayne Woodworth in Network Marketing | No Comments

I want to share what a typically day can look like for me as a network marketer so that you can see if this is something for you.

I’d like to start off by telling you that I get to sleep in as late as I want, but that’s just not true. My cat still thinks that I have a regular job and wakes me up every morning between 5:00 and 6:00. Once he is taken care of though, I have the option to go back to sleep if I want to. Usually I take advantage of the morning quiet and get to work cleaning out the email that I received during the night and write a new blog post, as I am doing right now.

Soon it is time to get my daughter, Tessa, up and ready for school. I get cleaned up while my wife makes sure that Tessa has everything she needs and then I drive her to school. She’s in first grade this year and we enjoy having time with each other for the half hour drive. When I get back home it is time to take my son, Kelby, to pre-school if he wants me to go along, which he usually does.

I’m back home to stay by about 9:30. Now I can finish up the blog post that I started earlier and get it published. Next I find some other people’s blogs to leave comments on. This has a lot of benefits for a network marketer. I find some great information and meet new people who are doing things similar to what I am doing. I also get my name better known in the blogging community and get links back to my blog that can bring in additional traffic. It really is a lot of fun checking out other people’s blogs.

I can take a break and help around the house, which my wife really appreciates. I have the freedom to do just about anything I want to do while most normal people are stuck at their normal jobs. I try to take a morning off once a week and go hiking with my wife. It gives us a chance to get away, take a break from our normal routine, and enjoy nature for awhile.

While working in the morning I might also work on a draft of a blog post for later in the week, work on a newsletter that I am putting together to stay in touch with my retail customers, or record a training video for my business prospects and new team members. I try to get most of my “working” done in the morning so that I have the afternoon free for my kids.

I break for lunch and afterwards it is time to pick up Kelby from pre-school. Soon after that it is time to go get Tessa from school too. Then it’s time with the family for the afternoon. I don’t usually take much more time for work until after the kids go to bed. I’ll spend another hour or two working on a webpage or some more emails then call it a day.

So, that’s my normal day. With network marketing I have the luxury of working from home and making my family a much higher priority than if I had to go to work at a job every day. For me, that’s what this is all about. If this is something that you are interested in, then check out my Work with Wayne page and sign up for more information. There I share with you how I make money with my network marketing business.

If hope you found this interesting. If you have anything to share about the benefits of working from home then please leave a comment below. I would also appreciate it if you would share this out with your followers on the social networks.

Wayne Woodworth

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How to Make Money with Internet Network Marketing

Aug 9

Posted by Wayne Woodworth in Network Marketing | 2 Comments

If the internet is the best place to build a network marketing business, then how do you use it to start making money quickly?

The quickest way to start making money in any network marketing business is by selling the company’s product at retail for a profit. To do that online you need a place to talk about the product and all of its benefits. I believe that a blog is the best way to do that.  The question now is, how do you take your blog readers and turn them into customers?

If you can sell your company’s product online, then you can link to it from your blog. When people come to your blog, read about your product, and are ready to buy immediately, then you have a sale. This will be a small percentage of the people visiting your site, but it is a great way to start making money from your network marketing business.

The problem is that these are one-time-only sales. You don’t have permission to keep in touch with them and encourage them to become repeat customers. That’s where a newsletter comes in. You’ve probably heard people say that “the money is in the list.” The list that they are referring to is a list of people who have opted-in so that you have permission to email them on a regular basis. You get people to opt-in by offering them something of value, like a newsletter, with an incentive for signing up.

How to Create Repeat Sales

Here’s what I have done. I created a newsletter on my product website that gives valuable information about topics related to the product that my MLM company offers. As an incentive, I give them a discount code worth 20% off on their next order. I use Aweber to handle the opt-in process and to send all of the emails to my list because they handle all of the legal issues with communicating with a list through email and compliance with the anti-spam laws.

Once they have signed up, I can keep in touch with them a few times a month. This helps me to create more value for my name, and my network marketing company’s product. The next time they are looking for a benefit that I can supply, they will come to my website to place their order. It works very well.

A great way to learn how to do this is to see how other people are doing it. If you would like to see mine in operation, the signup for the newsletter is on the right-hand side of my page at www.getmywellness.com/blog/. Sign up for the newsletter and see how I am using it to deliver value and keep in touch with my customers.

I hope you found this valuable. Please share your experience with creating a list or being on a list below. I would also appreciate it if you would share this with your followers on the social networks.

Wayne Woodworth

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Network Marketing Doesn’t Make Money

Aug 5

Posted by Wayne Woodworth in Network Marketing | 2 Comments

I’ve been looking around at what people have been saving about network marketing lately, and what people in my own MLM business are saying about making money with our company. Most of what I’m hearing is that you can’t make money unless you have a huge downline.

That just isn’t true.

How Network Marketing Works

There are two activities that are important with any network marketing business: recruiting people and selling products. Most people seem to focus on recruiting and almost forget about selling product. They depend on new distributors to get on their autoship program. If that is the only way that your team is selling product then, yes, you will need a huge team to make any kind of living in network marketing.

Selling product is where almost all of the money is in network marketing. You get paid based on customers and downline distributors buying product. I currently make more money on a regular basis than my sponsor even though he has more distributors on his team. That is because I sell product to customers.

There is one distributor with my network marketing company who is teaching people to put all of their effort into selling product. He says that you can make more money as a Bronze than as a Silver. Without getting too much into how the company works, you can get to Bronze by just selling a lot of product while making the next jump to Silver requires you to have at least 3 distributors on your team. The problem with going to straight profit is that you start at $0 every month. You don’t have any residual income.

I know there are at least a few companies that pay a “training commission” when you sign up a new distributor, but the focus of the company still has to be on selling a product or service. If it doesn’t, then it is an illegal pyramid scheme.

How to Build a Profitable Network Marketing Business

The best way to build a sustainable income in network marketing is to put some effort into both recruiting and in selling product. My preferred approach is to attract customers and sell them product. Once they have made a purchase I encourage them to join my list so that I can keep in touch with them. They get a monthly newsletter and as an additional incentive, I offer them a 20% discount on orders as long as they remain on my list.

Now that I have their permission, I can give them great information about information related to the products and the business. I can also plug the recruiting side in my newsletters. A certain number of people are going to have an excellent experience and take a look at the business side, and a percentage of them will join.

Once they join, I teach them to do exactly what I am doing. Now I have a team of people who go out and find customers and convert a number of them into distributors. Everyone makes money this way instead of just the people at the top. The new people see what can be done and are motivated to do the same thing. This way is easier for new people because they have something real, a physical product, to tell their prospects about instead of something intangible like wealth or success.

I hope you found this informative. Please leave me a comment below and share this with your followers on the social networks. If you would like to learn more about how I’m building my network marketing business, then just click here.

Wayne Woodworth

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Dealing with Network Marketing Risk

Aug 3

Posted by Wayne Woodworth in Network Marketing | No Comments

There are risks to network marketing and ways to deal with them.

In case you haven’t already heard, a network marketing business is a business just like any other business, and there are risks. Let’s face it, if you are going to make money then there are risks of losing money too. Just look at the stock market or real estate. You can see examples of where people made it big and where people lost everything.

Network marketing doesn’t usually go to those extremes for most people. It is just something you need to be aware of.

The Risks of Network Marketing

In most cases you aren’t going to lose your shirt starting network marketing business because it really doesn’t take a huge investment. The company I am with costs less than $50 to join even after you add in taxes and shipping on the business kit. There are risks though.

The biggest risk is that the company could fail. You will have spent all of your time to build your business and have a decent income just to see it disappear over night. Variations of that might be that the company gets shut down for violations, the decide to drop network marketing and sell their products through another method, or they get bought out.

Another risk with similar results is that they decide for some reason to kick you out. I have heard that is a possibility. There could be rules violations and I’ve heard rumors of some companies getting greedy. It is usually in the contract that either side can dissolve the agreement without warning.

The final major risk is that you fail to make a go of it and decide to quit. Hopefully in this case you haven’t lost much money. Keep in mind that if this happens, it isn’t the company’s fault. If one person can be a success with an opportunity then anyone can if they do the same things.

Mitigating Network Marketing Risk

One way to reduce these risks in network marketing is to choose a company that has been around for awhile. An established company has a track record, a history of how they operate. If a company has been around for 3 decades then you know that they have a product that sells and a compensation plan that has kept distributors over the years.

It is also possible to do more research on an established company. You can find out things about how much debt they carry, how many complaints have been registered against them, what is their retention rate with established distributors? You can’t find this kind of information about upstart companies because they haven’t been around long enough to establish a history.

There is also the statistic that most new businesses fail in the first 3 to 5 years. If a network marketing company is 30+ years old, then you know that they have withstood the test of time.

Brand Yourself

The second way to mitigate risk when joining a network marketing company is to build your own name, not your network marketing company’s. With the Internet it is very possible to establish yourself as an expert in something relevant to the business that you are building, even if you aren’t exactly an expert in network marketing yet. Are you good at getting appointments with people, establishing relationships, do you know how to create a blog or website that gets traffic. You have some skill that you are really good at.

The benefits of creating a brand around yourself is that people will join you and be loyal to you. If something happens to the network marketing company that you are working with, then you still have a name that attracts people. You just have to find a new company to plug in on the back end. You don’t have to start over.

To summarize, like with building any business, there are risks to building a network marketing business. You can control a lot of those risks by researching and joining an established company. To further reduce your risks, you can build a brand around your name so that if something happens to the company, you still have value in your name and not have to start from scratch.

I hope you found this to be valuable information. Please share any insights you have in a comment below. I would love to hear what you have to say. Go ahead and use the button above and below to share this post with your followers on the social networks.

Wayne Woodworth

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