Network marketing and affiliate marketing online

Archive for July, 2010

How to Sell Nikken

Jul 30

Posted by Wayne Woodworth in Network Marketing | No Comments

I have had a few people searching my site for information about how to sell Nikken products and asking if they can sell Nikken on the Internet.

Many people think that they can’t sell MLM products online and that may be true depending on the particular MLM company. Nikken does allow Internet Marketing within certain strict limits. I have been selling Nikken products online for about 2 years and it accounts for nearly all of my product sales.

How to Sell Nikken Online

There are rules to selling Nikken products online and they are intended to protect both Nikken and the distributor from any complaints from regulatory agencies.

  • Any pictures of Nikken products have to be hosted by Nikken
  • Any orders for Nikken products have to go through the Nikken.com website
  • You can’t have any of your own descriptions of the product
  • NO MEDICAL CLAIMS

That’s pretty much it. I know, it what’s left, right? There is actually enough room left to be able to sell Nikken on the Internet. As I said, I have been doing it for about 2 years. The HTML “img” tag gives you the ability to display images hosted at another location and Nikken has images for all of their products, so their really is no need to have your own. As for all orders going through Nikken, that is a huge convenience for anyone wanting to sell product online. Secure shopping carts and an online payment processor are headaches. Thank Nikken for taking care of that for you.

That leaves how to sell product without giving much of a description about it. Instead of talking about the product, talk about the technology. People need to know about magnets, what they are and what they can do, and you can do that without talking about the product. The same thing goes for the importance of good nutrition and quality sleep. If you sell your customer on the benefits of magnets in general then they will click on the image of a magnetic product to get a specific description. You can see how I’m doing it at my product site, www.getmywellness.com. And remember, whenever you are talking about a health-related product from an MLM company, Nikken or otherwise, never make medical claims.

Where to Sell Nikken Online

As I already said, all orders for Nikken products have to go through the Nikken website. The rules out distributors selling products on sites like Ebay or Craigslist, and I have heard about Nikken contacting people when they find out. Of course, you will find Nikken products on those sites but they probably won’t be listed by distributors, so you can’t go to Nikken if there is a problem.

The best way to sell Nikken products for normal people is to have a blog. You can talk about the benefits of the technology and display the pictures of the product from Nikken. Nikken has also made some of their professionally done videos available on YouTube and they are easy to embed in a blog post. That is what I recommend and teach to anyone who joins my team and wants to do this online.

One final thing. My experience is that Nikken will work with you. They understand that the Internet is a great way to get the word out about the products. My site wasn’t always compliant and the first letter that I received from them sounded a little scary. When I called them though, the were friendly and told me exactly what I needed to do to be compliant and they gave me the time to get the changes made. Everyone I have talked to with Nikken has been helpful.

If you found the helpful or have any comments, please share them in a comment below. I would love to hear what you have to say. Also, please share this with your followers on the social networks.

Wayne Woodworth

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Network Marketing Intent

Jul 27

Posted by Wayne Woodworth in Network Marketing | 2 Comments

What is your intent in building your network marketing business?

Is it to make a lot of money? To be able to spend more time at home with your family? We’ve all heard the reasons that people build their own home-based business.

I like to think about intent. I’m also a massage therapist and very interested in energy healing. When you do that kind of work it is all about your intent. It guides your every movement when you are working with a client in that environment.

Intent is just as important when you are sharing your network marketing business opportunity with a prospect. What is your intent? Is it to get them to sign up so that you can make more money? Or is it because you know your prospect is in a difficult spot and you want to offer a way out?

I offer my opportunity because I want people to know that they have options. Yes, I do need to make money to support my family but I have other options if that was my only goal. I believe that it is wrong for people to be stuck in a job they hate or have to desperately search for a new job if they lose their job.

The main reason that I started my business was because I wanted to be home with my family. I have two small kids I want to be around as they grow up. My daughter started kindergarten last year and I was able to drive her to and from school every day. That meant a lot to both of us. That probably isn’t the reason my prospect would want to start a business. So, when we share our network marketing opportunity with other people we need to know where they are and where they want to be and only offer the opportunity if it serves as a possible solution. Otherwise we are just wasting time, both their time and our own.

Wayne

PS. If you found this informative or you have thoughts on the subject then I would love for you to share them in a comment below. Also, please share this with your followers on the social networks using the small buttons below.  Thanks.

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Blogging is Best for Generating Leads Online

Jul 24

Posted by Wayne Woodworth in Network Marketing | No Comments

Generating leads online has become very important now that people are flocking to the Internet to build their network marketing business. The best way to do online lead generation is with a blog.

You’ve heard it before. People join people, not business opportunities. With that in mind, the most important thing you need to do to generate online mlm leads is to let people get to know you. What things interest you? Why are you in network marketing? Why should they join your team? Your blog is going to answer those questions for your readers and hopefully turn them into leads.

A self-hosted WordPress blog is a great way to build an online presence so that people can find you. Let’s face it, if people can’t find you, then they can’t get to know you, and they won’t join your team. Google loves blogs because they are updated regularly, so you have a better chance of being found than if you had a static website. That means though that you do need to update it regularly. At least once a week if not more.

There is a lot of customization that can be done to a blog to make it a great place for people to come and learn about you. For now, just get your blog started. When you have done that, leave me a comment below and we can share other ideas about how to customize it. Remember, your intent is to let people get to know you. This is the best way to generate network marketing leads online. If you found this helpful, I would appreciate it if you would share this with your followers on the social networks.

Wayne Woodworth

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Understanding Network Marketing

Jul 21

Posted by Wayne Woodworth in Network Marketing | No Comments

People seem to have a hard time understanding network marketing.

I was poking around on Google this morning checking out different keywords for the products from my network marketing company and found a lady who was trying to liquidate her product. She said she signed up one night and the next morning realized that the business is more about recruiting than about selling and helping people.

That’s just nonsense. While recruiting is a part of network marketing, selling product is more important. Product is where the money is, so selling is your primary goal. Recruiting is about finding other interested people to help you sell product. One of the top money earners in  my company describes his business as building distribution channels to move product.

I try to get people to understand that a network marketing business is just like any other business they might start, so here is another way of understanding network marketing. Let’s say you start a new business selling something you created, the Miracle Widget, that does something absolutely amazing. You are a business of one person and you are out there talking to everyone about your product. You can only talk to so many people and change their lives with you widget when you are all by yourself, so you bring on another person to help spread the word. Now you talk reach twice as many people, selling your product to them and helping them. This feels good, so your bring on more people. Your focus is still selling your product and helping people, and now you have help.

That’s what network marketing is about. You start off as a team of one telling people about your MLM’s amazing product then bring on more interested people so that you can reach more people. You are still selling product and helping people. You are also helping the people who join your team by offering them a way to earn money too.

Some uplines will over-stress the recruiting side of network marketing, that’s true. Please remember that it is really about selling product and helping people and that recruiting is just about getting some friends to help expand your reach so that you can help more.

I hope you found this helpful. Please share your thoughts in a comment below and share this with your followers out on the social networks.

Wayne Woodworth

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Tip for Network Marketing Entrepreneurs

Jul 17

Posted by Wayne Woodworth in Network Marketing | No Comments

I have a big tip today for network marketing entrepreneurs who are working with companies that offer wellness-related products. Don’t make medical claims.

I am a massage therapist and have been working with a wellness network marketing company for several years. While I was in massage school my instructors very strongly cautioned us against making medical claims. We cannot diagnose conditions, treat conditions, cure conditions, or prescribe something for conditions. Those activities are all reserved for doctors by law. In other words, if we are caught diagnosing, treating, curing, or prescribing then we will be shut down.

The network marketing company I am with takes it one step further. We aren’t allowed to even mention a condition by name. They reluctantly let us to use the work “pain” because it is such a common word. They prefer us to use “discomfort”. I’ve heard of one doctor who is a distributor with this company who uses the word ” owie”. In case you are wondering, the Urban Dictionary defines “owie” as “a word commonly used by small children or infants to describe a wound”. I guess that needs to be updated to “a word commonly used by small children or infants or Nikken distributor doctors to describe a wound”.

Even doctors are careful to avoid medically reserved words when not acting as a doctor.

So, be careful of making medical claims when talking to your customers and prospects about your network marketing company’s wellness products.

If you found this helpful then please leave me a comment below and share this with your followers on the social networks using the buttons below.

Wayne Woodworth

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Successful Network Marketers

Jul 15

Posted by Wayne Woodworth in Network Marketing | 2 Comments

Have you experienced the desperate network marketer? I’m sure you have. He’s the guy who runs up to you and just dumps his spiel on you, usually before he’s even introduced himself. On Twitter she’s the one who has the automated tweet about her opportunity that posts every 15 minutes or so. When you look at her posts, all you see is an endless list of the same message over and over. If you happen to friend one of them on Facebook then they will fill you inbox.

About the only thing you can be thankful for with these people is knowing that they will never succeed the way they are going and will eventually disappear. Or maybe they will change opportunities and vomit their new business on you. Their desperation is almost overpowering.

Fortunately not all network marketers are that way, although the desperate ones may make you think they must be. From my experience, the successful network marketers are not overbearing at all. I met two of the top earners in my company last year and you couldn’t meet nicer, more easy-going people.

The important thing to remember about network marketing is that it is a real business. The problem comes from the fact that most people in network marketing have never been trained on how to run a business. They then spend their time marketing their business opportunity to more people who also have never been trained. People are brought in with promises of getting rich quick while working from home. The stories they hear are about the people who are making $100,000 a month or became overnight successes.

One of the top earners that I mentioned a moment ago shared something with me when we met. Yes, he did start making a nice amount of money right away when he joined this company. He was able to do that because he had been in several other network marketing companies before and new a lot of people who were also experienced in network marketing. While he was success immediately with this company, he wasn’t immediately successful in network marketing. It takes time to learn how build a business and build a team of people who understand what they are doing.

Like I said, network marketing is a real business and it takes time to build one. You have to get the word out that your business exists. You have to cultivate prospects, leads, customers, and new distributors. You have to learn how to talk to people. When a new distributor joins the team, they have to be properly trained and you need to make sure that they have realistic expectations. They need to know that they probably aren’t going to become an Ultra Supreme Royal Diamond Whatever on their first day, their first month, or likely during their first year.

So, to be successful in network marketing you need to understand that you are building a business, that it will take time, and be comfortable with yourself and what you are doing. Desperation shows and will drive people away. It doesn’t present success.

If you found this helpful I would appreciate a comment below. I would also thank you for sharing this with your followers out on the social networks.

Wayne Woodworth

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Take a Chance to Live Your Dream

Jul 6

Posted by Wayne Woodworth in Network Marketing | 1 Comment

Most people would rather live in their current misery than take a chance with the unknown. I think this is why most people never start their own business to pursue their passions.

I went on a caving adventure recently. It was a guided wild tour through a section of Cumberland Caverns in Tennessee. At one point of our 2.5 hour journey the guide shared with us the rules of caving.

  • Always have 3 people with you, 4 people total
  • Always have 3 sources of light
  • Always let someone else know where you are going and when you will be back.

The person who discovered the caves, Aaron Higgenbotham, didn’t follow all the rules and was stuck inside the caves until a rescue party found him 3 days later. I don’t know if you have ever experienced total darkness before, but that is what you get underground when your flashlight goes out.

That got me thinking about the fear that some people face when thinking about starting up their own business, whether in network marketing, a restaurant, or anything else. When you start a business you need to take certain precautions, like the rules of caving. You need to make sure that you have some money to live on until your new business starts making money. If you can start your business while keeping your job for a little while, then that works. That’s what I did.

You also need to know that you have a market. There is nothing worse than starting up a brand new venture and finding out that nobody wants what you have to offer. With the Internet it is easy to prevent this. You can do all the research you need with Google to see if their are people searching for what you plan to offer.

Once you take precautions to cover as much of the risk as you can, then you are ready for the adventure. Never let the fear of the unknown or fear of failure hold you back from accomplishing what you want in your life. In my opinion, the worst kind of failure is to get to old age and have to face the regrets of not having tried.

I’d love to hear your thoughts on this. Leave me a comment below and please share this with your friends and followers on the social networks.

Wayne Woodworth

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