Archive for July, 2009

Better than a 401k

In the final stages of their transformation from Joseph Wealth Systems to YOUnique Wealth, they have come up with something that is better than a 401k. It has always been about saving by investing in private gold (which means you own it, not hold it for the government) but the amount that you had to pay every month changed with the price of gold. Now you will invest a fixed amount every month, just like you do with your 401k, and they send you gold and / or silver.

That needs an example. Say you put in $250 a month and the gold costs $140. The first month you will get one gold medallion at $140 and the remaining $110 rolls over for the next month. The second month you put in your $250, add in the $110 from the previous month, and you have $360. They will send you 2 gold medallions ($280) and roll the remaining $80 over. In case you didn’t know, your 401k works the same way because you can only buy whole shares. If you ever look at your account you will always see some amount of cash sitting in some kind of money market.

So far it looks just like a 401k, right? So how is it better? You actually get your shares back to hold in your own hands, and those shares are something tangible and precious in and of themselves. With a regular 401k, your shares are pieces of paper issued by a company that may or may not be here tomorrow. Think of Enron, or more recently, GM. Gold and silver will still have value regardless of whether YOUnique is still around in 10 years or not.

If you would like to find out more, there is a monthly Big Day event starting soon, August 12th, at Noon EDT. There will be short informational calls every other hour starting at that time. The calls are typically 15 to 20 minutes.  Find the schedule, get on the calls, and get involved here.

Here are the two videos that are on the Big Day page. The first one is Bob Proctor.

I have to let you know that I am not a financial adviser.  I just know that gold and silver has held value a whole lot better than dollars recently.

Wayne Woodworth
And gold and silver are shiny too.

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Glimpses of Network Marketing Truth

If you have been approached about network marketing business opportunities very much, then you have heard a lot of the so-called “lies” of network marketing.  It’s easy, it isn’t selling, the products sell themselves, and so on.

I was at an in-home meeting at my upline’s house recently to listen to the top earner in my company speak about how he got started.  I’m not a big fan of in-home meetings but I’m happy to go when there will be someone that I’d like to hear speak.  Needless to say, they were surprised to see me.

Dave has been with this network marketing company for 18 or 19 years and has been with other companies before that, so he has a lot of experience with network marketing.  He has made about 40 million dollars in that time with our company, so he’s worth listening to.  Here’s what I was able to pick out from what he said.

The first thing he did was acknowledge that we do sell product and our opportunity.  It isn’t sharing and the product doesn’t sell itself.  It’s rare that you hear traditional network marketers admit that we are salespeople.  A soft sell works better than a hard sell long term.

He sells the product by demonstrating it on people.  In out meeting last night he had a hand-full of people come to the front and used a couple of our magnetic products on them to show the benefits they offer.  He also shared stories of other times that he demonstrated the product with amazing results. As you probably already know, stories sell.  He had some really good stories about using the product on people.

The last thing that really stood out to me was that you want to pick a company that has unique products with enough of a margin so that you can make some money.  In other words you don’t want to sell products or services that your customer can pick up at a store just down the road.  With products that are  common, the margin has to be very small for them to be competitive, which means you have to sell a lot more to make money.  When you get into having to sell a lot of volume it will be very difficult to compete with an actual store.

I thought the evening was well worth my time and I was glad to get some good information.  I hope it helps you in your marketing efforts.

Wayne Woodworth
You can’t find my products at Walmart

PS.  You can find out more about network marketing lies in this free ebook.

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Building Your MLM Through Education

The best way to attract prospects to your MLM is through education.  What is it about your product or business opportunity that really stands out, and why is that important?  That is what you have to educate your prospects on.

You’ve heard before that people don’t want to buy your product.  They do want to learn everything they can about whatever issue they have and then be offered a solution.  You want to become an expert on whatever issues your customers have so that you become the go to person for answers.  You can do that by answering posts in forums and by promoting free reports or ebooks that you offer on your website.  These things all contain links back to your website and your product so that your prospects can easily find your solution once they have been properly educated.

The important thing to remember here is that you are educating your prospect with good information.  Don’t spam them.  If you fill up a forum with ads for your product you will alienate your audience and possibly get banned from the forum.  Focus on the technologies without references to specific companies.  If you keep this in mind you will be able to build up a steady stream of good leads.

Wayne Woodworth
Building a team of experts

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